Friday 29 June 2018

My Heritage DNA opens European distribution centre
In response to demand from European researchers for its DNA testing kits, My Heritage has announced the opening of a new distribution centre in Tilburg, Netherlands. The company says it has seen a 450% increase in kit sales across Europe in the first five months of this year.

Up to now, DNA kits ordered by European customers were processed by the MyHeritage DNA fulfilment centre in the United States.

With the new distribution centre operational, sales of MyHeritage DNA kits will be shipped directly from Europe to European customers, shortening lead and transit times and reducing shipping costs. Delivery time across Europe via standard shipping now takes less than a week and in some cases only 2-4 days. Expedited shipping is also available, with next-day delivery for orders made before 1pm and 2-day delivery for all others.

Most countries in Europe will be serviced by the new distribution centre (exclusions are Poland, where MyHeritage DNA kits are not sold, and non-EU countries Norway and Switzerland, which will continue to be fulfilled by the US centre). In the future, the new distribution centre will also collect DNA samples sent back by European customers, and forward them to the MyHeritage DNA lab in the USA.